Fashion and commercial Studio | Tobias Björkgren
 All rights reserved


Latest from Tobias Björkgrens visual world, some behind the scenes look and the latest news from his shoots.

Campaign, Lookbook and Ecommerce for Rosewall

in the fall of 2018 I got the chance together with the Store Agency to shoot the campaign, lookbook and ecommerce for Rosewall, a new company, based in Stockholm, focusing on well fitting Cashmere and Merino sweaters.

We had two production days; Day one we shot campaign images on three different locations. first location at a local bridge from the late 19th century (I believe). Location two at Brunkebergs plaza, a newly developed area in the city with a selection of hotels, shops and restaurants, third location was inside the master suite hotel At Six.

Day two we had a studio day, shooting in two studios at once. Packshots in one studio and model shots in the second.

We had a really fun two days with a lot of great looks from the team.

Client Rosewall
Agency The Store
Production manager Elin Gummesson
Creative Director Helena Loneaus
Stylist Julia Stridh
Grooming Sofia Johansson
Models Jimmie Kersmo, PMA; José Monteiro, MIKAs
Assistant and Packshot photographer Emil Andersson
Photographer Tobias Björkgren
Studio Fotostudion
Retouch Layer 1

Behind the scenes from first day